Take note, Disney Princess fans, August is about to be a big month!
The month begins with the launch of a Princess-themed edition of the perennial television hit Project Runway, before culminating in World Princess Week, which takes place from August 24th through the 31st. In addition, Disney is “celebrating the second year of the Disney Princess ‘Create Your World’ campaign through beloved characters and imaginative play, continuing to spark magic, creativity, and connection across generations.”
Recently, we were invited to a Disney Princess Tea Party media event to kick off the month’s celebrations.
I attended this event in the heart of Manhattan at Laduree Soho, and it gave me a chance to see some of the latest Princess-themed merchandise, including products from Mattel…
… LEGO…
… Owala…
…Loungefly…
… Kendra Scott…
…DIFF eyewear, Pandora…
…Funko…
…Hiya…
… and Disney Themselves.
Tracy Thurman, VP of Global Product Design for Disney Consumer Products, spoke about the range of new offerings, which focus not only on the Princesses themselves, but also on their beloved sidekicks like Flounder and Pascal. As Thurman put it, “Many of us grew up dreaming of being a Disney Princess, imagining the magic, the friendships, and the adventures. Now, as young adults, we’re not just reminiscing—we’re finding new ways to express who we are through the stories we’ve always loved. At Disney Consumer Products, we’re celebrating that connection with designs that highlight unforgettable Disney Princess animal sidekicks and the spirit of the Princess journey. Accessories from partners like Loungefly, Pandora, and Owala help fans go beyond nostalgia and truly bound to the characters they love, blending everyday style with a bit of Disney magic.”
In addition to these collections, which are available now, those of us in attendance got a sneak peek at some NEW items that are still under wraps for now. Suffice to say, keep your eyes peeled for some new reveals later this month! Stay tuned to DFB for further coverage!
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Disclosure: In nearly all circumstances, Disney Food Blog writers and photographers pay full price for their own travel, hotel, food, beverage, and event tickets. We do this because it’s important to us as journalists to ensure not only that we give you unbiased opinions, but also that you can trust us to do so since we’re paying our own way. On rare occasions, when we are invited by a company to attend a preview as media, and when we choose to accept that invitation, we will always make you, our readers, aware of that situation. Today, we were invited by Disney to attend this Princess Tea Party media event. Note that when we attend events as media we are 1) Not required to review that event/food on any of our channels, and 2) Not required to review that event/food favorably. You can always count on DFB to give you a 100% unbiased and honest review of any event that we attend, food that we eat, or beverage that we drink. You can see more in our Disclosure Policy. Thank you for reading. — AJ













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The lounge fly and Kendra Scott items are so PRETTY!